Last Tuesday, SNY.tv reported that the Yankees are planning to commemorate the Stonewall Riots with events in 2019. There have been no confirmations for the 2019 promotional calendar but SNY.tv states that several sources confirmed internal discussions to finalize the details of the events.
The Yankees later announced that they were reinstating their relationship with Papa John’s late Friday night, according to NJ.com. The move comes less than a month after suspending the relationship after finding out the face of the brand and CEO, John Schattner, used the n-word during a conference call in May.
A source with knowledge of the situation told NJ.com that there will be a rebranding of some Papa John’s logos in Yankee stadium, specifically to emphasize that the locations at the stadium are “locally owned and operated.”
Here’s the statement the Yankees released:
“As a result of the significant steps recently taken by Papa John’s, including the removal of their founder from all facets of their business, the Yankees have agreed to resume their relationship with the company,” the Yankees said in a statement late Friday night.
As we stated last month, we found the remarks made by the Papa John’s founder to be reprehensible, and our feelings on the matter have not changed.
The Yankees have had a longstanding relationship with 120 Papa John’s local franchise locations within the tri-state area, and we feel strongly that this incident does not represent their principles, values or their responsibilities to the communities they serve.
Papa John’s is implementing important and sincere measures to restore customers’ faith in their brand, including the launch of a diversity and inclusion committee, and a third-party audit of their company’s practices. We are confident the company will continue to take the appropriate measures to show their commitment to preventing such an egregious incident from happening again in the future.”
The move is disappointing and unfortunately, not surprising. The Yankees continue to prioritize their business opportunities and money streams over showing their fans that they do not support a business founded by a man who felt comfortable saying the n-word in a meeting. The move is indefensible and at this point, fans can only hope that there is enough negative feedback that the team will eventually consider severing all ties to the company.
Even with this small step forward to connect with the LGBTQ+ community, it came after backlash that the Yankees were one of two teams to not hold an event in 2018. It is a positive step and hopefully, it is not the last that the Yankees take to honor and work with the LGBTQ+ community. Still, with social issues even when the Yankees take one step forward, they find another way to take two steps back.
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